For The Win 360° (FTW360°), the premier video platform made expressly The Utah Crimson Collective, the Name Image Likeness (NIL) organization supporting the University of Utah student-athletes, today announced the addition of Utah sports legends Sly Sylvester, Missy Marlowe, and Sean Mooney to its roster of content creators for the Utah360° app.
The trio will lead original programming and expand the robust slate of content found exclusively on the Utah360° app, focusing on football, women’s gymnastics, and men’s and women’s basketball. Stevenson “Sly” Sylvester will host ‘Sly’s Slice,’ offering in-depth insights into the Utes’ football team, Missy Marlowe will lead ‘Beyond the Beam,’ providing a unique perspective on the Utes’ women’s gymnastics, and Sean Mooney will present ‘Mooney’s Minute,’ covering the ins and outs of the Utes’ men’s and women’s basketball teams.
Content Creators to Host New Series:
i. Original Shows: Watch multiple never-before-seen series that range from highlighting today’s stars to delving into the vibrant history of Utah athletics.
ii. Athlete Spotlights: Dive into the journeys of Utah’s finest with intimate profiles.
iii. Exclusive Interviews: Hear directly from the star athletes and the up-and-comers.
iv. Game Day Breakdowns: Relive the action with in-depth analyses.
v. Behind-the-Scenes Access: Witness the hustle, the heart and the huddles of the University of Utah Athletics.
“Sly, Missy, and Sean are not just sports legends; they’re storytellers, bringing to life the pulse and passion of Utah Athletics,” said FTW360° CEO Derek Mattsson. “Their collaboration will offer fans a rare window into Utah’s basketball, football, and gymnastics scenes — from compelling athlete narratives and real-time game analyses to exclusive, behind-the-scenes coverage. This is only the opening chapter. We invite fans to join us in a groundbreaking journey, celebrating the Utes’ spirit in a way that’s never been done before.”
Utah FTW360° Hosts:
Stevenson “Sly” Sylvester, Men’s Football
Sly’s progression from a Utah standout to shining in the NFL with the Pittsburgh Steelers and Buffalo Bills equips him with profound football insights and a deep appreciation for the Utes’ community. Sly is a three-time all-conference linebacker and was a driving force behind Utah’s undefeated 13-0 season in 2008, with a breakout performance in the Sugar Bowl, before becoming a 5th round NFL draft pick with the Pittsburgh Steelers. Partnering with Utah360°, Sylvester aims to bring fans closer to Utah football’s program, players and staff, offering unique content that unveils the heart, determination, and spirit of the players and the game.
Missy Marlowe, Women’s Gymnastics
Missy stands tall in gymnastics. Her legacy is undeniable: Missy was a key member of the University of Utah’s gymnastics program, contributing to two NCAA team championships and securing five individual NCAA event titles. She also was a member of the 1988 U.S. Olympic Gymnastics Team, placing 4th overall. She is the only athlete in Utah history inducted into the Crimson Club Hall of Fame, the Utah Hall of Fame, and the Pac-12 Hall of Honor in the first year of eligibility. Now, with FTW360°, Marlowe will provide fans with a unique window into Utah gymnastics, offering intimate profiles and a deeper understanding of the athletes and the sport.
Sean Mooney, Men’s & Women’s Basketball
Sean Mooney, a Salt Lake City local and lifelong Utes enthusiast, is a color analyst for the Runnin’ Utes radio broadcasting team. His dedication to the program has been unwavering since his days as a member of the 1990-91 University of Utah basketball team, which claimed the Western Athletic Conference regular-season title and made a remarkable journey to the Sweet 16 with a 30-4 record. Drawing from his profound connections within the basketball community and his alma mater, Sean will offer fans an unprecedented glimpse into the lives and culture of the Utes’ student-athletes.
Content Creators’ Quotes:
- Stevenson “Sly” Sylvester: “Utah football is more than just a game; it’s a storied journey of resilience, victory, and the relentless pursuit of excellence. As a former Ute, I couldn’t be more excited to share an insider’s view with Utah360°, bringing fans the untold stories of determination and team spirit that define our legacy. Viewers can expect me to provide in-depth analysis, player insights, and the raw emotion from the field that only someone who has lived it can provide.”
- Missy Marlowe: “The world of gymnastics is one of grace under pressure, and Utah’s program is a testament to the beauty and strength of this sport. My Utah360° content will take you beyond the scores and medals to reveal the dedication and artistry that drive our gymnasts to greatness. As a former Olympian and NCAA champion, I’m honored to help share the stories of today’s up-and-coming stars and capture the soul of our gymnastic community. My hope is for FTW360° fans to gain a strong love for women’s gymnastics.”
- Sean Mooney: “I am in awe of today’s Utah basketball’s rhythm and infectious energy. I’ve been fortunate to experience it as both a player and a commentator. My goal is to transport fans right into the heart of the game, sharing insights and stories that not only celebrate the legacy and future of Utah hoops, but also highlight the mental fortitude it takes to play college ball. Whether it’s breaking down game strategies or highlighting the journey of our athletes, my Utah360° programs will deliver an all-access pass to everything Utes basketball.”
Utah360° is loaded with exclusive content and empowers student-athletes to open doors to promotional and financial opportunities through partnership with the Crimson Collective. Moreover, it introduces an innovative avenue for donors and sponsors to support universities and collectives, ensuring amplified visibility for brands backing these athletes.
Utah360° can be found on Google Play and Apple’s App Store and accessed on various streaming devices, including phones, tablets, or web browsers via http://www.ftwin360.com.
